With a clear mission/vision distinction, you can articulate why your work—and the donor’s support—is more urgently needed as a result of this external factor.
When you are running a short fundraising campaign, it’s important to set a smart campaign goal. Here’s how to do that—and how to message it.
As a fundraiser, gratitude — both well-expressed and sincere — is one of the most important tools you have. It’s good for you and your donor.
What type of friendship is a donor relationship? Is it really “not about the money”?
Membership programs can be misused, but by and large, they are extremely valuable tools for fundraisers—and they’re good for donors, too.
Macro-trends, future-telling, and sector reports have their place. But they aren’t nearly as important as the fundamentals—and just cultivating donors.
It’s easy to let the urgent take the place of the important. But don’t let urgency hurt your long-term success and preclude planned giving efforts.
It’s accepted as obvious that fundraising is harder thanks to the pandemic. That may not be true, though—here’s why.
Fidelity Charitable and Schwab Charitable Fund recently announced that they are no longer approving grants to the NRA. Are DAFs finally putting politics before donor intent?
Too frequently nonprofit organizations rush—enthusiastically and blindly—into a fundraising event after fundraising event. Avoid wasted time and funds by reflecting on their value and, if you do host one, preparing adequately.