Practicalities

The good, the bad, and the ugly of direct mail tactics

Shady direct mail tactics, like crying wolf, have diminishing returns over time.

The higher calling of fundraising

Several authors reflect on the value of nonprofit fundraising as a vocation and its role in strengthening our democracy. They also also offer important practical tips for fundraising professionals.


How to launch planned giving at your nonprofit

Six things you must do in order to start a successful planned giving program at your nonprofit.

3 fundraising fads you should ignore

Like cats on the internet, fundraising fads can be fun to play with. But they ultimately harm your organization by fixating on lower return strategies, implicitly endorsing false premises, and misallocating precious resources.


Nonprofit funding: Ordering a cake and restricting it too

Too many nonprofits spend too much time navigating the complex maze of funding restrictions, time that could be better spent delivering and improving on services.

Who needs donor research tools?

Good research can mean the difference between going into a meeting feeling at ease or on edge. Here are some of the best donor research tools out there.


How’s your nonprofit’s database? 6 questions you need to ask yourself

Toss the spreadsheets in the trash. If your database makes you feel like Theseus navigating the Labyrinth, then it’s time for a change.

Four key factors for structuring an effective nonprofit board

What should you look for in a prospective board member? How big should your board be? What should you expect and require of its members?


3 shockingly common hiring mistakes (and how to avoid them)

Until the moment of need strikes, the high costs of employee turnover are rarely dwelled upon by nonprofit leaders.

Envelopes and Obligation: What’s wrong with Catholic parish fundraising, and how to fix it.

Taking a new approach to fundraising would help reinvigorate parishes financially and spiritually.




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