Three simple ways to make direct mail suitable for high net worth individuals.
Aristotle codified it but many have said: all human actions are done for the sake of some end. A valuable principle in life, this can help our fundraising, too.
It’s no beach reading, but knowing how to read a foundation’s 990 is essential when seeking their support. Consider this article the Cliff Notes of a 990 Form.
Smart fundraising requires knowledge of the field, good judgment, and having the right tools and information at your disposal. Here are the reports you need—especially now—for development success.
Churches are facing both the current health and economic crisis, as well as a preceding “crisis of relevance.” Executing their mission will depend upon good strategy and good fundraising.
Covering all of your bases and maintaining an effective staff is crucial right now. Here are some tips to keep your staff functioning well during the pandemic.
The COVID-19 crisis makes leading a nonprofit more difficult than ever. Here are some reflections and recommendations to help guide leaders through this crisis.
As you begin digital marketing, make sure you are focused on the donor, and engaging her in clear and compelling ways. These three principles should guide your social media marketing efforts.
Digital marketing is essential for nonprofit organizations—and increased digital traffic during the pandemic makes it of utmost importance. Today and tomorrow, find our tips for reaching and engaging donors digitally.
Nonprofits have a role in strengthening civil society. Today, they can focus on telling their story in hopeful, positive ways to spread “some good news.”