An effective nonprofit leader has thick skin, dirty fingernails, and a good heart.
Why do people give? Nonprofits often think that donations result from extended intellectual analysis. In fact, most donors don’t think their way into giving to charity, but are primarily driven by emotions.
Fewer people of modest, average, and above-average means are giving to charity, while a growing percentage of giving comes from the ultra wealthy. This trend, if left unchecked, could fundamentally change the nature of America.