COVID-19

direct mail fundraising coronavirus
Making direct mail work smarter during the COVID-19 crisis

In times of economic uncertainty and global panic, like we face today, it’s tempting to step back and play it safe. If history is an indicator, this is a bad idea.

foundation program officer grants
Three tips for winning grants—before and after COVID

If you’re still reaching out to foundations—and you should be!—best practices are not much different. Here’s how you can stand out from the crowd.


required minimum distribution grants
Foundation solicitations during COVID: stay in touch, stay the course

The market is down and we are all stuck at home. One thing hasn’t changed: foundations are required to spend 5% of their corpus.

social media digital marketing engaging audience
Digital during COVID: educating and entertaining your audience

Digital marketing is essential for nonprofit organizations—and increased digital traffic during the pandemic makes it of utmost importance. Today and tomorrow, find our tips for reaching and engaging donors digitally.


hospital fundraising
The key to hospital fundraising success in the wake of COVID-19

Healthcare institutions across the country are hurting financially. As hospital fundraisers, now is the time to step up our game.

Want to do more for your favorite charity? Consider a planned gift

In the wake of COVID-19, many nonprofits have more need while many individuals have less to give. At the same time, many are considering their mortality and updating their wills. This is a great time to have planned giving on your mind.


data analysis
Data as a philosophical field: data analysis, part one

Data is not self-interpreting. The first in a three-part series on how nonprofits can use data to aid their fundraising.

unemployment rates nonprofit civil society
Reading the tea leaves—how long is high unemployment here to stay?

The coronavirus pandemic has shot unemployment to record highs. The road to recovery may be difficult, and we’ll need civil society to guide us along this road.


candid conversations quarantine
COVID and candid: human conversations while fundraising through pandemic

The pandemic gives us an opportunity to engage with donors on a more personal level. Here are four questions to engage your donors more candidly.

foundations grantee-friendly pro-grantee
The pro-grantee revolution: day two

So much grantmaking is hindered by unnecessary bureaucracy. Here are four ways for foundations to cut out the fat and make their grantmaking efficient—and grantee-friendly.




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