Practicalities

human action fundraising planning and philosophy
Philosophy and fundraising: principles of human action inform our fundraising

Aristotle codified it but many have said: all human actions are done for the sake of some end. A valuable principle in life, this can help our fundraising, too.

Seeking a foundation grant? 5 key things to look for in its Form 990

It’s no beach reading, but knowing how to read a foundation’s 990 is essential when seeking their support. Consider this article the Cliff Notes of a 990 Form.


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Data during COVID: the most useful database reports for development success

Smart fundraising requires knowledge of the field, good judgment, and having the right tools and information at your disposal. Here are the reports you need—especially now—for development success.

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Mission, money, and our moment

Churches are facing both the current health and economic crisis, as well as a preceding “crisis of relevance.” Executing their mission will depend upon good strategy and good fundraising.


staffing staff employee
Staffing during COVID: how to operate effectively during pandemic

Covering all of your bases and maintaining an effective staff is crucial right now. Here are some tips to keep your staff functioning well during the pandemic.

COVID-19 leadership personnel
Leaders, lean in during COVID-19

The COVID-19 crisis makes leading a nonprofit more difficult than ever. Here are some reflections and recommendations to help guide leaders through this crisis.


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Social media during COVID: 3 ways to engage your donors

As you begin digital marketing, make sure you are focused on the donor, and engaging her in clear and compelling ways. These three principles should guide your social media marketing efforts.

social media digital marketing engaging audience
Digital during COVID: educating and entertaining your audience

Digital marketing is essential for nonprofit organizations—and increased digital traffic during the pandemic makes it of utmost importance. Today and tomorrow, find our tips for reaching and engaging donors digitally.


SGN some good news civil society
What actor John Krasinski can teach nonprofits about donor messaging

Nonprofits have a role in strengthening civil society. Today, they can focus on telling their story in hopeful, positive ways to spread “some good news.”

Garbage in, garbage out: a nonprofit database

A database churns out the quality that you put into it. There’s no time like the present to invest time in data integrity and data hygiene.




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