Practicalities

4 tips for reimagining in-person events in the time of COVID-19

If you are going to host an in-person event—whether fundraising or to celebrate an organizational landmark—it’s important to get it right. Today, that means taking COVID precautions into account, as well.

Seeking a foundation grant? Write a successful LOI in 5 simple steps

Make sure that you are putting your organization in the best position for funding.


major-gifts officer
4 tips for a new major-gifts officer

When you’ve recently been hired, your tendency is to prove yourself and seem like an expert fast—but leveraging your “newness” may be the best way to close gifts and engage donors.

nonprofit database
4 easy ways to update your nonprofit database

As you prepare for your year-end push, here are four quick ways to improve your nonprofit database.


Envelopes and Obligation: What’s wrong with Catholic parish fundraising, and how to fix it.

Taking a new approach to fundraising would help reinvigorate parishes financially and spiritually.

hospital fundraising
The key to hospital fundraising success in the wake of COVID-19

Healthcare institutions across the country are hurting financially. As hospital fundraisers, now is the time to step up our game.


coca cola branding to build fundraising and help philanthropy
Branding is more than you might think it is

More than a beautiful logo or a catchy tagline, branding is an essential part of how your nonprofit builds a reputation and relationships with your donors.

The best rhetorical techniques to help you win hearts, minds, and donations

At first glance, fundraising writing can seem counter-intuitive, even gimmicky. But it’s also honest, clear, and grounded in time-tested techniques and principles of classical rhetoric.


lift note, lift notes, direct mail
The basics of “lift notes” in direct mail

Lift notes can improve your direct mail package and engage more readers. Here’s an intro to the basics of lift notes.

How to start a successful major donor club in 7 simple steps

Nonprofits that have a donor club and consider it an important part of their fundraising efforts have an average per-donor contribution level 49.6% higher than those that don’t.




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